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Project Sneh – Social Entrepreneurship Project Launched by Enactus Motilal Nehru College

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Project Sneh, is a social entrepreneurship project launched by Enactus Motilal Nehru College, University of Delhi with the objective to make reusable cloth diapers. We are driven towards providing a sustainable, effective, and accessible alternative to open dumping, promising a healthier and cleaner world to present as well as future generations, and thereby minimizing any loss of innocent lives.

In our country, out of 55 million infants, only about 2% have access to diapers and out of those 2%, 99% use disposable diapers which have numerous harmful effects. In a survey it was found that people in slums usually purchase diapers, use them and throw them in their surroundings due to lack of a proper disposable system. This generates non degradable waste along with landfill problems. Furthermore, disposable diaper’s chemical composition is responsible for various health problems ranging from male infertility to fungal infection among babies and much more.

Sneh diapers are reusable cloth diapers which are made with a blend of natural fabrics. It consists of an outer cover and an absorptive pad. The outer cover makes diaper leak proof by holding the pad at one place while at the same time ensuring breathability which is not there in case of disposable diapers. The absorptive pad with absorbency similar to that of disposable diapers has dry feel fabric and at the same time holds urine upto 3 hrs. The diaper has unique sizing which fits every baby leading to more cost saving on diapers in the long run. This project aims to build a strong market position and provide diapers at a cheaper price to lower and middle-income groups.

Humans have a tendency to neglect problems until they become severe. One such problem is the wrong choice of the diaper which may lead to environmental, health and social hazards.

The project aims to create a consumer base in the rural market or low-income groups initially. We collaborate with NGOs which aim at improving sanitation and urban development. Apart from collaborations, the product can be sold by retail shops in villages, personal selling and various sanitation campaigns can be organized to create awareness about cloth diapers. The intention is to create a reliable and durable diaper brand and also promote delivery of basic sanitation facilities while simultaneously creating awareness regarding health and environmental concerns due to open defecation and poor sanitation habits by providing a sustainable yet economical solution.

The production of sneh diapers is done in collaboration with Streebal NGO which has a manufacturing capacity of 50 units per day done by a group of 4 ladies. Out of the whole Enactus team, a dedicated group of 15 individuals facilitate the other procedures which involves bringing collaboration, marketing and distribution of Sneh diapers across different urban slums of Delhi NCR.

Project Sneh has vowed to cure this malady with love and thus will always function to make this social cause successful.

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